First, I didn’t like the readability of the Six Caps font over lots of text so I switched to Futura Condensed for this portion. There are a couple of important things to note about this. Typically, I’m not too excited by the results from this site but today I lucked out with some great images that will really make for an awesome concert flyer (Image Credit: Josiah Norton and Angus Wurth). Fortunately, the web is a wonderland of free resources if you know where to look.įlickr Creative Commons is a great place to start but today we’re going to use Stock.xchng, a free stock photography website. Many of them know that clipart is pretty cheesy and often completely horrid, but don’t know of any other options. Non-designers really get intimidated when it comes to adding in imagery. If you’re using them as a crutch because you don’t know how else to design a flyer, you need to rethink your strategy. If you’re using bullet points as an easy-to-read and understand way to distribute your information, you’re on the right track. Bullets are great, and we’ll be using them today, but amateur designers are quite prone to going nuts with them. Making your information concise doesn’t mean you should fill the flyer with fifty-seven bullet points. Throw out anything that you don’t really need and look for ways to make what you do need more concise. Your goal then should be to pare down all of the necessary information into easily-digestible chunks. They’ll only see that it looks like a lot of work to sort through and move on. If you create a flyer that is primarily made up of large chunks of text, very few people are going to glance at it for more than a half of a second. The same basic rules apply here: less is more. Though flyers can and should have way more information than your average presentation slide, that doesn’t mean you should go crazy with the content. “Your goal then should be to pare down all of the necessary information into easily-digestible chunks.” I’ve designed plenty of real concert flyers using only this information, but to make it a little more difficult, let’s assume there are a couple of paragraphs of copy to include as well. What is required? What are your goals? Since this is an imaginary project I’ll be using some filler text but we’ll try to keep it real with the content.Īny good concert flyer needs to say, at a minimum, where and when the concert is, who’s playing and how much it costs. The first step in any design project is to organize your information. I’ll be sure to point out any Photoshop-specific tricks that I used. For the most part, I’ll try to keep this project simple enough that just about anyone can do it with run of the mill office software. in apps that aren’t really intended to pull off such tricks.
It’s much harder to achieve decent looking effects, blending etc.
FLYER DESIGNER FREE HORIZONTAL SOFTWARE
She stated in her message that she doesn’t have Photoshop or any equivalent, just some basic office software like Powerpoint and Word. Now, one important thing to consider is that Abigail is a librarian, not a designer. See More Flyer Templates No Photoshop? No Problem Yoga Flyer Template PS & AI Flash Sale Flyer PS & AI Corporate Flyer Template Photoshop Real Estate Flyer InDesign Sale Flyer Template Photoshop Legal Flyer Template Photoshop We’re going to answer Abigail’s question with a full-on flyer design project that you can either browse through for general design advice or follow along with for some solid experience. In our presentation article, we advised designers to keep their slides painfully simple, but flyers understandably must contain more information than a simple headline. After reading through our tips on designing presentations, she wanted to know how she could apply similar advice to flyer design.
We’ll look at how you can plan your content, find and implement some quality images and handle the alignment of a significant amount of content while not sacrificing too much of the visual appeal.ĭesign Shack reader Abigail submitted a Design Dilemma to ask about flyer design. This article will walk you through the process and logic of designing a basic but attractive flyer.
FLYER DESIGNER FREE HORIZONTAL HOW TO
How to Design an Awesome Flyer (Even if You’re Not a Designer) On:
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